PRIVATE LABEL POUCHES
Built to your brief, made real.
Private label at PouchMade is custom R&D. Everything beyond our white label energy formula is built in our R&D to your brief: active strengths, flavor systems, sweetener profile, can and label. A product that is recognizably your brand, from 10,000 cans per SKU, with first samples in 2-3 weeks* and concept to shelf in 5-10 weeks*.
20-200
mg caffeine range
∞
flavor profiles
10,000
cans minimum per SKU
5-10
weeks concept to shelf*
WHERE PRIVATE LABEL FITS
White label or custom R&D?
Two ways to work with us, on one manufacturing stack. Private label is our custom R&D lane under another name: the difference is whether you start from our proven formula or from your brief.
Fastest launch
White label
One proven energy formula: 100mg caffeine, 50mg L-theanine, 25mg taurine. Your branding, our recipe, from 5,000 cans per SKU. The fastest path to shelf.
You're here: private label is custom R&D
Custom R&D
A formulation built in our R&D to your brief. Actives, strengths, flavors, and can, from 10,000 cans per SKU, with first samples in 2-3 weeks*. Differentiated product, one manufacturing stack.
01 / YOUR LEVERS
Every lever is yours to pull.
01
Active ingredient selection
Dial the formula to your positioning. Caffeine from 20mg to 200mg, electrolyte stacks, adaptogens, nootropics, clean-label or conventional. We source every active for your build and third-party test it before production.
02
Flavor and sweetener systems
Flavor profiles built for your brand, from citrus, berry, and mint to tropical and beyond. Sweetener systems from full-sugar to zero-sugar, stevia, monk fruit. If you can describe it, we can flavor it.
03
Can and label options
0.5-0.7 g pouches in a 70 mm can, 15 pouches standard or 20 on request. Label finishes in matte, gloss, soft-touch, foil, and texture. Match the can to your consumer and your channel.
04
Labels, worked through with you
Supplement facts panels, claim language, and label layout reviewed with you against FDA dietary supplement requirements before anything prints. Final regulatory sign-off runs through your counsel.
02 / THE CASES
Built for brands ready to differentiate.
01Graduating brands
You validated demand on a white label SKU. Private label is the upgrade path: same manufacturing stack, but now the strength, flavor, and format are tuned to what your customers told you.
02Category entrants
Beverage, supplement, and wellness brands moving into the pouch format. We translate your existing positioning into a formulation built to your brief, on a manufacturing stack that already runs.
03Differentiated launches
Founders who need a product that is recognizably theirs on day one. Private label gets you a differentiated formulation at platform speed and platform economics.
Let's make something.
Tell us what you're building. We move faster than any RFP.