CUSTOM R&D
If you can dream it, we can pouch it.
Outside our one white label energy formula, everything we make is custom R&D: your actives, your dose, your flavor profile, built from scratch around your brief. First-of-category products, formulations that don't exist yet, and the formulation science to make them real, from 10,000 cans per SKU.
2–3
weeks to first samples*
10,000
cans per SKU, fully custom
100%
third-party tested
01 / PLATFORM CAPABILITIES
Every lever you need to build a category-defining product.
01
Novel active development
Emerging ingredients, proprietary extracts, combination actives. We have deep relationships with ingredient suppliers pushing category boundaries, and the lab work to de-risk them.
02
Built around your brief, not our menu
Every custom project starts with a detailed intake brief, by form, email, or call: vision, customer, positioning, constraints, timeline. We build the formulation around your answers, not whatever's easiest to manufacture.
03
Rapid prototyping
First samples in 2-3 weeks*. Taste panels, sensory feedback, and consumer testing built into the R&D cycle. We'd rather run one more round of prototypes than ship a product that misses.
04
Sourced and mixed in house
We source the raw ingredients and mix every powder ourselves, so the formulation develops start to finish in one facility. Every new active and every finished powder is verified by a third-party lab before it goes in a can.
02 / USE CASES
Built for founders, retailers, and brand operators.
01Category Creators
Founders building products that don't fit neatly into energy, hydration, or supplement taxonomies. Adaptogens, nootropics, metabolic actives, novel functional combinations and pouches that don't exist yet.
02Clinical Grade Delivery
Pouch formats for actives that historically shipped as capsules, tablets, or sublingual strips. Better absorption, easier daily routines, no water required.
03Lifestyle-first Brands
Products that blur the line between supplement, performance, and brand statement. If your story demands a pouch nobody else can ship, we're the partner who builds it.
Let's make something.
Tell us what you're building. We move faster than any RFP.